Micro movies are videos that promote a product or service. They tend to be 5 to 10 minutes long. The current boom in micro movies is made possible by the spread of smartphones and ubiquity of social media.Conflicting data on the mainland have investors on edge. Is the world's 2nd largest economy hitting a rough patch? At the half-way mark of 2013 what is the outlook and can reform kick start growth in the 2nd half?